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Blokker cuts staff scheduling time by 50% with Shiftbase

Employee of Blokker retail store standing in front of the door with the Blokker logo in the back
  • Industry:

    Retail
  • Employees:

    2-25
  • Customer since:

    2025
  • Established:

    Schagen in Amsterdam
  • Interviewed:

    Mark Vrieze & Kevin Zoon

Every day, retailers deal with rotating shifts, multiple teams, and tight schedules. Without a clear overview, valuable time is lost to unnecessary back-and-forth and coordination. For household retailer Blokker, this was a familiar challenge.

By switching to Shiftbase, Area Managers and Store Managers gained significantly more control over scheduling and reporting. The results speak for themselves: a 50% reduction in time spent on rotas, a fully digital workflow, and total clarity for employees via a single app.

In the video below, Area Manager Mark Vrieze and Store Manager Kevin Zoon explain how Shiftbase has simplified their daily operations.

The challenge: Cumbersome reporting and time-consuming rotas

Before switching to Shiftbase, Blokker used a different scheduling tool. While the system could handle basic rotas and scheduling, the organisation frequently ran into limitations.

Reporting, in particular, required constant manual alignment and coordination. Mark Vrieze, an Area Manager at Blokker who acts as the primary link between head office and the individual stores, found that he was reliant on external support just to gain meaningful insights into his own data.

"In our previous system, it was a real challenge to generate the reports we needed independently." — Mark Vrieze, Area Manager at Blokker 👤

Furthermore, rotas were often still shared on paper at the store level, leading to confusion and constant queries from staff.

The solution: Switching to Shiftbase

Blokker decided to transition to Shiftbase to gain greater autonomy over their scheduling and reporting. With Shiftbase, Area Managers can generate their own reports and access real-time insights immediately, without having to wait for assistance from an external Account Manager.

The day-to-day experience for Store Managers has also been transformed. Creating and sharing rotas is now simpler and entirely digital, significantly reducing the time lost to manual administrative tasks.

Results at a glance 🏆

  • 50% reduction in time spent on rota planning.

  • Independent reporting without the need for an Account Manager.

  • Fully digital scheduling and communication.

  • Elimination of paper rotas within the stores.

Blokker: Before and After Shiftbase

Feature Before Shiftbase With Shiftbase
Rota Planning Time-consuming and manual 50% less time required
Reporting Via Account Manager Generated independently
Communication Paper-based rotas Via employee app
Visibility Limited Real-time insights
Workload High level of coordination required Improved clarity and peace of mind

 

The impact on the shop floor

According to Store Manager Kevin Zoon, Shiftbase has primarily brought peace of mind and clarity to the team. Employees always know exactly when they are expected to work and no longer need to rely on physical paper rotas posted in the store.

"If I didn't have Shiftbase tomorrow, I am certain at least two colleagues wouldn't even know they were supposed to be working." — Kevin Zoon, Store Manager at Blokker 👤

Conclusion

By implementing Shiftbase, Blokker has chosen a solution that adds value across every level of the organisation. Area Managers have gained full control over their reporting, Store Managers are saving a significant amount of time, and employees always have access to up-to-date rotas via the app.

The result is a more efficient way of working, providing better visibility and reducing the need for constant back-and-forth in daily operations.

Frequently Asked Questions

  • Blokker was looking for a solution that would give Area Managers and Store Managers better control over staff scheduling and reporting. Their previous system required too much manual coordination and was time-consuming. With Shiftbase, reports can be generated independently, and rotas are much easier to manage.

  • Blokker uses Shiftbase for staff rostering, scheduling, reporting, and the mobile employee app. This ensures that staff always have full visibility of their working hours directly on their phones.

  • Store Managers now spend 50% less time creating rotas. Additionally, paper rotas have been eliminated, and employees have daily clarity regarding their schedules.

  • Employees know exactly where they stand every day. Because rotas are available digitally via the app, there is significantly less miscommunication regarding working hours and shifts.

  • Shiftbase is ideal for organisations that work with rotating shifts and multiple teams, such as retail, hospitality, and other labour-intensive sectors where oversight and time-saving are a priority.

 

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